Associate Staff Consultant, Search Engine Marketing

Nagarro’s interview process usually starts with a timed online aptitude test, followed by a technical interview focused on SEM concepts, campaign optimization, and analytical thinking. The final HR round assesses cultural fit and communication skills. Preparation should include hands‑on practice with Google Ads and reviewing recent digital marketing case studies.

Nagarro promotes a collaborative, non‑hierarchical environment where ideas are welcomed from every level. Employees enjoy flexible remote work, continuous learning opportunities, and a balanced approach to work‑life integration.

Graduates (B.Tech/B.E., B.Sc., B.Com, MBA, MCA) from any stream with a minimum of 60% aggregate (or 6.0 CGPA). No active backlogs at the time of joining. Freshers from the 2024‑2025 batch are preferred. Strong analytical mindset, good communication skills, and a keen interest in digital marketing are essential.

Round 1: Online Aptitude & Logical Reasoning → Round 2: Technical Interview (SEM concepts, case studies, tools) → Round 3: HR Interview

Nagarro is a global digital product engineering company that helps enterprises design, develop, and manage technology solutions at scale. With over 18,000 experts across 33 countries, the firm focuses on delivering end‑to‑end services ranging from product strategy and UI/UX design to cloud, AI, and data engineering. Its culture is deliberately non‑hierarchical, encouraging open collaboration, rapid learning, and the freedom to experiment. Employees are empowered to take ownership of projects, work across domains, and contribute ideas that shape the company’s future. The organization’s rapid growth has created a fertile ground for fresh talent to dive into real‑world challenges and build a robust professional foundation. The role of Associate Staff Consultant – Search Engine Marketing (SEM) is positioned at the intersection of digital advertising, data analytics, and client consulting. As a fresher, you will be mentored by senior consultants and will assist in planning, executing, and optimizing paid search campaigns for a diverse portfolio of clients. You will translate business objectives into measurable online performance, leverage keyword research, ad copy creation, bid management, and performance reporting to drive ROI. The position offers exposure to cutting‑edge marketing tools and the chance to work remotely while collaborating with cross‑functional teams across the globe. Key Responsibilities: 1. Conduct keyword research and competitive analysis to build effective SEM strategies. 2. Create, launch, and manage paid search campaigns on platforms such as Google Ads and Bing Ads. 3. Optimize ad copy, landing pages, and bidding strategies to improve Quality Score and conversion rates. 4. Monitor campaign performance daily, generate insights, and implement data‑driven adjustments. 5. Prepare weekly and monthly performance reports for clients, highlighting KPIs and ROI. 6. Collaborate with SEO, content, and analytics teams to ensure integrated digital marketing efforts. 7. Stay updated with the latest trends, algorithm changes, and best practices in search engine marketing. 8. Participate in client meetings to understand business goals and present strategic recommendations. 9. Assist in budget planning and allocation across campaigns. 10. Contribute to internal knowledge bases and share learnings with the wider team. Tech Stack: Google Ads, Microsoft Advertising, Google Analytics, Data Studio, Excel, SQL basics, Python (for automation), Tag Manager, and basic HTML/CSS for landing page tweaks. Growth Path: Starting as an Associate Staff Consultant, you can progress to Consultant, Senior Consultant, and eventually to Manager or Director roles in Digital Marketing, leading larger client portfolios and strategic initiatives. Why Join Nagarro: The company offers a truly global exposure, a flexible remote work model, and a culture that values continuous learning. Freshers get hands‑on experience with industry‑leading tools, mentorship from seasoned professionals, and a clear career trajectory. Moreover, Nagarro’s emphasis on innovation means you will be part of projects that shape the future of digital advertising.