SPS Associate, ASSR

Amazon's interview process typically starts with an online assessment focusing on logical reasoning and data interpretation, followed by a functional interview that tests seller support scenarios and Excel proficiency. The final rounds include a leadership‑principles interview and an HR discussion. Candidates should prepare with STAR stories, practice clear communication, and be ready for time‑boxed problem solving.

Round 1: Online Assessment (situational judgement & logical reasoning) → Round 2: Technical/Functional Interview (seller support scenarios, Excel & data handling) → Round 3: Managerial Interview (leadership principles, role‑fit) → Round 4: HR Interview (culture fit, compensation).

Amazon promotes a high‑performance culture where employees are encouraged to think big, invent, and simplify. The company offers clear career ladders, frequent feedback, and opportunities to work on large‑scale problems that affect millions of customers. While the pace can be demanding, Amazon provides flexible shift options and a supportive environment for continuous learning.

• Full‑time graduate (any discipline) – no diploma or distance‑learning degrees. • Minimum 60% aggregate in graduation (or equivalent CGPA). • No active backlogs at the time of joining. • Proficiency in English and Hindi (spoken, written, and reading). • Strong communication and interpersonal skills. • Ability to work flexible shifts including nights, weekends and holidays. • Batch year can be any recent graduating batch (2022‑2025 preferred).

Amazon is one of the world’s largest e‑commerce and cloud‑computing companies, operating a vast marketplace that connects millions of buyers and sellers across the globe. In India, Amazon has built a robust ecosystem that empowers local entrepreneurs, small‑medium businesses and large brands to reach customers online. The company’s culture is built around customer obsession, innovation, and a relentless focus on operational excellence, offering employees a fast‑paced environment where ideas are turned into impact quickly. Amazon’s Indian operations span major cities, with a strong presence in Karnataka, where the technology and operations hubs drive the growth of the marketplace. The role of SPS (Seller Support) Associate – Assisted Self‑Service Registration (ASSR) is a frontline position that bridges Amazon and its third‑party sellers. As an onboarding specialist, you will guide new sellers through the entire registration journey on Amazon.in, ensuring they understand how to list products, set up their virtual store (Apni Dukan), and comply with Amazon’s policies. The success metric goes beyond merely activating a seller account; it focuses on enabling sellers to become profitable and sustainable on the platform. You will handle inbound and outbound calls, email queries, and will be responsible for troubleshooting system issues, documenting processes, and feeding back improvement ideas to product teams. Key responsibilities include: 1. Act as the primary point of contact for new sellers, providing step‑by‑step onboarding assistance over phone and email. 2. Resolve seller queries related to account activation, product listing, payment setup, and policy compliance. 3. Identify recurring technical or procedural issues and propose process enhancements. 4. Create and maintain internal knowledge‑base articles and SOPs for the ASSR team. 5. Meet and exceed service level agreements (SLAs) for response time, quality, and first‑contact resolution. 6. Collaborate with cross‑functional teams such as Customer Service, Merchant Investigations, and Payments to close complex cases. 7. Track key performance metrics and generate daily/weekly reports for management. 8. Provide mentorship to junior associates and share best practices. 9. Participate in continuous learning sessions to stay updated on Amazon tools and policies. 10. Contribute to a positive team environment by assisting peers during high‑volume periods. Tech stack and tools: MS Office (Excel, Word, PowerPoint), Amazon Seller Central, internal ticketing systems, web browsers (Chrome, Firefox), and basic data analysis using Excel. Growth path: High performers can move to senior associate, team lead, or specialist roles in Seller Operations, Marketplace Analytics, or Product Management. Amazon’s internal mobility program encourages lateral moves across functions, enabling a long‑term career trajectory. Why join Amazon? You will work in a globally recognized brand that values customer obsession and offers exposure to cutting‑edge e‑commerce processes. The role provides extensive training, a clear performance‑driven career ladder, and the chance to impact thousands of Indian entrepreneurs daily.